Claims sitting with TPAs for months with no one chasing them.
Clinicians-led · Small and medium sized hospitals in India
You didn't train for this part
NABH accreditation, quality systems, and hospital operations for small and medium sized hospitals. Led by clinicians who have done the work, with empathy and patient care as our first priority.
Tailored services starting from ₹9,999/- per day
The problem
You already know what's broken.
An NABH assessment that threw up more non-conformities than anyone expected.
No single person who can tell you what a procedure actually costs you.
Nursing attrition you re-solve every quarter and never fix.
A hospital that runs on three people's memory, and stops when they're on leave.
Patient feedback that only shows up as complaints, not as a plan to improve care.
None of this needs a bigger team. It needs systems.
What we do
One thing first. Everything else second.
Lead offering
NABH accreditation and quality systems
Gap assessment, SOP build, staff training, mock audits, documentation, and assessor readiness — from wherever you are today to accreditation.
Revenue & finance
TPA and insurance claims · PM-JAY empanelment and reconciliation · costing · audit and statutory filings
People & operations
Staffing analysis · payroll · SOPs · training · procurement
Growth
Patient acquisition · feedback systems · digital and reporting
We start with one of these. We do not sell all of them at once.
Engagement shapes
Three ways to work with us.
Diagnostic
On-site review of operations, quality, finance and staffing. You get a written findings report and a prioritised action list. Fully creditable against a larger engagement.
NABH programme
Full accreditation readiness, delivered alongside your existing team.
Retained partner
Ongoing operational support across quality, finance and people, with monthly reporting.
What determines your price
- Hospital size and number of departments
- Current state of NABH readiness
- How much on-site presence the engagement needs
- Engagement length
How we keep this affordable
- Fixed fee agreed upfront rather than hourly billing
- The diagnostic fee is fully creditable against a larger engagement
- Retainers are billed monthly rather than as a lump sum
- 30-day exit clause on all retainers
We send a written, fixed-fee proposal after the first call — no hourly billing, no scope-creep charges.
Track record
Hospitals we've engaged with.
Engagements across accreditation, operations and revenue.
Max Healthcare
HAHC Hospital
Olive Hospital
Indus Heart & Medical Centre
Unimax Hospital
Life Line Poly Clinic
Ujala Cygnus
Dr. Akshay Orthocare
What hospitals say
Feedback from partners we have worked with.
“The Lifeline team brought a level of clinical discipline to our operations that we simply didn't have before. They started by understanding how our clinic actually works, then redesigned our documentation, workflows, and patient handovers without disrupting daily care. Within weeks, the staff felt more confident, our records were clearer, and the improvements were visible to patients. What stood out most was how empathetic and patient they were — they never made the team feel judged, only supported.”
“They understand exactly what a small hospital needs: practical advice, no unnecessary jargon, and a genuine obsession with patient safety. Lifeline helped us look at our quality systems through a clinical lens, fixed the gaps we had overlooked, and built a plan that we could actually execute with our existing team. After the engagement, we were far more confident about audits, day-to-day operations, and the care we deliver. I would recommend them to any independent hospital owner who wants to do things right.”
About
A deliberately small firm for independent hospitals.
Who leads it
Lifeline is led by Dr. Shubhaksh Kumar — MBBS from Jamia Hamdard, New Delhi and PGP from the Indian School of Business. Every engagement is led by the founder, with specialist partners brought in by function as each project requires.
Dr. Shubhaksh Kumar
Founder & Managing Director
MBBS (Jamia Hamdard), PGP (Indian School of Business), PGEPHM (IIM Kashipur & Max Healthcare)
As a physician turned healthcare entrepreneur, I have seen the systemic challenges of patient care firsthand and I aim to bridge the gap between clinical medicine and practical business strategy.
LinkedInHow we're set up to work
Larger firms send juniors. We don't. We take on a small number of hospitals at a time and keep the engagement lead in the room. Where a project needs a specialist — a NABH assessor, a TPA reconciler, an HR partner — we bring one in for that piece of work, and step them out again.
What we believe
Empathy is not an add-on here; it is how we work. We are clinicians first, and that means every recommendation starts with the patient experience. Patients are our first priority — better systems exist only so that better care can follow.
Why us
Compared to what you're already considering.
Clinical understanding
Lifeline
Clinicians-led
- Admin
- Varies
- Freelance
- Usually documentation-only
Scope
Lifeline
Quality, finance, people, growth
- Admin
- One person's bandwidth
- Freelance
- Accreditation only
After the project
Lifeline
Systems and training stay behind
- Admin
- Stays, but alone
- Freelance
- Leaves
Questions
What owners usually ask us.
Only the engagement lead and named specialists on your project. We sign a mutual NDA before any data is shared, and data stays on your systems or in a shared workspace you control. We do not use client data in any other engagement.
Get in touch
Let's talk
The quickest way to reach us is WhatsApp. Prefer email, phone, or the form? Those work too.